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Harnessing the Power of Virtual Reality: Market Insights and Future Prospects | #virtual production

Harnessing the Power of Virtual Reality: Market Insights and Future Prospects

Harnessing the Power of Virtual Reality: Market Insights and Future Prospects

Sony Group, through its subsidiary Sony Pictures Entertainment (SPE), actively participates in the virtual production market. Sony Innovation Studios (SIS), a part of SPE, enables storytellers to create compelling content by seamlessly merging the real and virtual worlds.