With the presence of various oil options at the grocery store, it can be a difficult decision to choose one. We are aware of multiple healthy oils, but we may not be well acquainted with sunflower oil. The oil is used as cooking oil as well as a medicine. Sunflower oil is primarily used to fight cholesterol and to prevent heart-related ailments. Further, the oil is also known for its high smoke point, which is why it is gaining prominence as a frying oil.

The sunflower oil market research is projected to grow from USD 16.7 billion in 2022 to USD 23.5 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 5.00% during the forecast period (2022 - 2030).

Sunflowers are more than beautiful yellow flowers that offer you a fascinating sight to see. These flowers contain ample nutrition that is beneficial for the skin. The sunflower oil trade is expanding since the oil is being used as a natural skincare ingredient for hundreds of years across the world. The oil consists of Vitamin E & K, which are advantageous in maintaining radiant skin. The oil fights acne, prevents wrinkles, and acts as a natural skin moisturizer. Therefore, the product is gaining popularity among women. Also, there has been a rise in demand for organic beauty products, which will aid in boosting the sunflower oil industry.

Many of us are yet not aware of why sunflower oil is a better choice than other cooking oils. Sunflower oil is very nutrient-dense. If consumed as a part of a balanced diet, it may prove to be beneficial for the human body. Hence, the oil is gaining importance among the growing health-conscious population, thereby benefitting the market. Besides, the low price and exceptional health benefits are expected to augment its demand, especially in developing countries. And, the fluctuating prices of its’ competitors like soya bean, groundnut oil, and others will further aid in boosting the sunflower industry.

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Innovation and novelty factor keeps consumers engaged and curious. Likewise, the increasing number of new sunflower oil product launches by various key players is expected to grow the market. The oil is available in one-liter, three-liter, five-liter, ten-liter, and twenty-liter packs that can attract consumers by providing various options, which increases sales significantly. Also, the growing concern towards the environment has resulted in opting for eco-friendly and chemical-free methods that can enhance its importance in the coming period and augment the revenue of the sunflower oil industry.

Partnerships, joint ventures, and the growing interaction between various players have always significantly strengthened markets. The industry is expected to actuate in the coming period owing to the increasing initiatives to expand the commercial sunflower trade. For example, the first Cornish sunflower oil was produced in December 2020, which just hit the shelves of local retailers. The crop was a joint venture between Cornish farmer Nick Dymond and Jack Baines of Hard Pressed Cornwall, an artisan cooking oil producer based at Carnon Downs, England. The sunflowers were grown without chemicals. The on-going research and attempts to explore eco-friendly methods are likely to provide impetus to the sunflower oil market growth during the assessment period.

The sunflower oil market overview is a significant and dynamic segment of the global edible oil industry. Renowned for its versatility, health benefits, and widespread usage in culinary applications, sunflower oil remains a popular choice among consumers. Its high smoke point makes it ideal for various cooking methods, while its mild flavor caters to diverse cuisines. The market has witnessed fluctuations in response to factors such as crop yields, weather conditions, and shifting consumer preferences for healthier cooking alternatives. Additionally, growing awareness of the oil's nutritional advantages, including its high vitamin E content and potential heart-healthy properties, has further influenced its demand. Market players, including producers and processors, continue to innovate production techniques and packaging to meet evolving consumer needs and to maintain a competitive edge in this ever-evolving landscape.

Key Players are:

The sunflower oil market major player such as Abu Dhabi Vegetable Oil Company (ADVOC) (Abu Dhabi, UAE), Conagra Brands, Inc. (Illinois, United States), Colorado Mills (Colorado, United States), Archer Daniels Midland Company (Illinois, United States), Bunge Ltd. (Missouri, United States), Cargill Incorporated (Missouri, United States), Parakh Group (Maharashtra, India), Rein Oil CC (Western Cape, South Africa), AAK AB (Sweden), Macjerry Sunfloweroil Co. Ltd. (Ukraine) and Kaissaoil (Ukraine).

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